With over 340 million registered blog sites worldwide (as of 5/1/17), why do I blog? What makes me think any of my postings will ever matter? Well . . .
1. I have this burning desire to write. It has been my lifelong creative outlet. I am lost without a pen or paper within reach. Others paint. Some act or sing or dance. I write. I have been blogging once a week for the last six years.
2. Like any other talent, it must be harnessed, practiced, and perfected. Not all my posts are masterpieces, but blogging forces me to find ideas, shape them, and present them in written form to an audience.
3. Blogging exercises my writing voice. Does it appeal to an audience? Do they want to read more?
4. Having to blog on a regular basis musters my mental muse whether it wants to be mustered or not. Coming up with a weekly blog teaches me discipline and responsibility both to myself and to the reader.
5. It builds a body of work. It is a visual resume. It increases my readership and my SEO.
6. Claiming my domain and using it as my blog name protects my brand and my platform from others.
7. Blogging has taught me a lesson about keeping my voice genuine, uplifting, and responsible to the reader. I try to never give advice that would hurt the reader in any way.
8. It has become an example of my writing range – biographic, humorous, introspective, fictional. I have used it as a reference on several occasions on queries and applications.
9. When folks ask about blogging, I can point to my six years of experience, my over 350 blog posts, and the analytics that come with my dedication to this writing form.
10. Bogging has given me feedback that I use as I evolve as a writer – not just in the exercise of writing but also in marketing and in keeping abreast of the latest internet media. With over half of the world’s population on the Internet, a true writer/author needs to be able to employ this canvas.